What I found to be the most interesting aspect of Chapter 12 of the textbook was the subject of "The Worth of Business". There are a lot of ways to value a business. There's no "right" way, though you could probably come up with several wrong ones. Ultimately, the business is worth whatever you think it's worth, based on the criteria you set forth. But you can make your estimation by using several different ways to value the business and then choosing the mix that reflects your final value estimate.
Nothing really confusing to me in this week's chapter. Everything was easy enough to comprehend. In prior weeks there were confusing charts and such.
Question 1: How crucial is evaluating a business the right way?
Question 2: How would you evaluate a market?
I would ask these questions because as you can probably determine from my past posts, I am heavily interested in the ideals of the future. I am always looking forward to what the future holds for various companies and markets in the business world.
Once again I do not disagree with anything that the author has said in this chapter. I am beginning to see many similarities between his mindset and mine.
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